Videos

To win BIG, you need to think BIG!

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Chances are that if you’re an entrepreneur or a senior business director you need to be a little deluded. But there’s a huge difference between blind delusion and self-confidence.
In this joint video, Oliver Thompson, personal impact expert, explains the theory behind belief and I speak about the practical impact of what you need to do to succeed.
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Why everyone in your company should have “people” training

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It’s about people. It’s always about people. And, people buy people despite technology. Everyone that interacts with the customer represents your brand and business credibility. Do your people do that well or do they leave a trail of destruction behind them? Check out our short Vlog on why ‘people training’ is so important. Also, check out our video on how to reach Millennials. https://goo.gl/ZLYf8a

GDPR – What marketers with large databases need to do

In this short Vlog, we talk a little about what marketers with large databases need to consider in advance of the changes in GDPR (data protection) regulations in May 2018. Note: This is not legal advice.

What does GSA stand for?

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Our clients tell us that amongst the reasons they work with GSA is that we provide sound and unbiased advice and that we ‘get it’. That means we never over-promise and under-deliver. In this brief Vlog, we explain how GSA came about and what it stands for.

GDPR changes. Do you need to validate your database?

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With new regulations on the horizon in May 2018, governing personal data and marketing, it makes sense to get database houses in order. In this video, we discuss some of the implications for businesses undertaking b2b marketing.

How to generate more business using cold calling

You might be forgiven for thinking that the question of how to generate more business through calling is pointless since telemarketing is dead. It’s outdated they say. It has been superseded by social media.

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