Lead Generation Blog - Telemarketing Guides

Why Use GSA for your Lead Generation?

Want to know why you should use GSA for your lead generation as opposed to our competitors? Check out this video and read our article to understand how we work and how we can benefit your business.

Telemarketing is Dead

Some say telemarketing is dead. But, telemarketing is the only truly proactive form of direct marketing. With every other channel, even at events, you have to wait for the customer to find you. That’s not the case with telemarketing and people still buy people. So, check out how telemarketing is alive and kicking.

The Key to Successful Lead Generation is Follow-up

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Wouldn’t it be great if every call you made resulted in a sale? But, that’s not real world thinking. The fact is that not every prospect is ready to buy now. Equally, your proposition may not be right for that customer. They may be entrenched with your competitor. If the prospect is a valid target, you need a robust follow-up process to generate ongoing opportunities. Check out our blog for tips.

10 Ways to Use Telemarketing to Grow your Business

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Telemarketing is much maligned and people say cold-calling is dead. Maybe pure cold-calling isn’t as effective as it once was and a more intelligent and blended approach is often needed. However, there are still lots of ways telemarketing can be used to grow your business. Check out 10 ways you can effectively use the telephone to develop your business.

Now is the Perfect Time to Grow your Business

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Business people need to get used to change and uncertainty. If you’re in business and you expect it to be calm waters all the way to your destination, you’ll probably be disappointed. Uncertainty is always present. Change could be political, economic, technological or social. The only thing you can do is to plan for change, adapt to it when it comes and control what you can. Nothing is forever. Read our blog for more.

Are You a Driver or Passenger in Your Business?

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Do you know how to grow your business? Or, to some extent, do you leave it to chance. It’s important to be a driver not a passenger in your business. Competition is always present and things change. So, if you stand still, the reality is that you may fall behind the pace. Check out our blog for tips on how you can take control.

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