Is social media a worthwhile investment for your business? Everyone seems to have jumped on the social media bandwagon. But, is there a payback? What’s the point? Are we all just wasting our time and money? The reality is that communication has changed and the methods used ten years ago may no longer work as effectively. Read our blog to see if Social Media marketing is for you.
Many small businesses believe (or hope) that creating a Facebook and Twitter page will get them more sales fast but Just having a presence on social media is simply not good enough. It takes time and genuinely interesting content to gain the attention of your target audience. In this blog, we detail our 3 essential content marketing tips for small businesses
How interesting are you? Do you have magnetism that makes people flock to buy from you? No? That’s possibly because you don’t look attractive and you have nothing to say that’s enticing. We’re bombarded with noise every day and we’re busy. So, why should prospective customers look at you in amongst all this clutter? Listen to our podcast and learn more.
We are all privy to vast amounts of information about individuals and businesses so there’s no place to hide. Traditional marketing methods such as telemarketing, direct mail and email marketing result in decision makers checking your business out. If you don’t stack up, you’re off their shortlist. So, you need to do everything you can to stand out and increase credibility. Check out a few ideas in our article.
The world we live in has changed. We are bombarded with messages and choices. Generation Y, who number over 50% of the workforce, are different and communicate differently. So, today’s lead generation needs to adapt. Check out our presentation to see how you need to keep pace and what you need to do about the changes facing every business.
This is a terrific short article from The Guardian quoting Cisco who claim that by 2017, 69% of all web traffic will be video. How they get to 69% precisely is anyone’s guess but regardless of this, video is important for both b2c and b2b content marketing and especially for search.
We have some solutions for video that support lead generation if you want to move forward your video content so check out the article and give us a call […]