Cold calling is dead they say. The telephone is outmoded as a marketing tool and social media in the place to be. Pure cold calling is possibly less effective than it used to be with increasing use of voicemail, opt-outs, and layers in organisations that mean it’s harder to reach decision makers to have a conversation.
Some customers stay with you through thick and thin and many can be tempted away by seductive offers and incentives. Customer loyalty isn’t a quick fix. You, therefore, have to work hard to retain customers and to make sure that a new customer isn’t a one-time buyer. Check out our 12 tips for how to sell more to current customers.
Telemarketing is hard enough without failing due to poor technique and approaches. So we’ve compiled 10 reasons why telemarketers fail. See how you compare in terms of your preparation and readiness to undertake a successful lead generation campaign using telemarketing.
Telemarketing is hard enough without failing due to poor technique and approaches. So we’ve compiled 8 success hacks for telemarketing lead generation success. See how you compare in terms of your preparation and readiness to undertake a successful lead generation campaign using telemarketing.
To be a good telemarketer, there are all manner of attributes that contribute to good cold-calling and to better telemarketing results. In this infographic, we detail the 50 behaviours that callers need to exhibit if they want to improve the chances of hitting their sales targets.
Cold-calling is hard. But, why make it harder for yourself than it need be? What factors are guaranteed to set you on the right track and what are the things that will ensure you don’t hit your targets? In this blog, we look at the factors that are most likely to impede your progress and what will help on the road to cold-calling success. Check out our Infographic for top tips.