A lot of clients come to us and ask us how best to look for a good quality list for their outbound marketing activity. Below are some tips to help you consider what list might work for you and how you can go about it. A clean, well targeted and relevant list is a key asset to your business and feeds your new business activity. A good list is worth its weight in gold. Be very clear about who you want to contact to ensure you have the best targeted list you can get. Be prepared to refine your criteria […]
They say that if you fail to plan you’re planning to fail. That’s absolutely true when it comes to telemarketing. There are a number of components that, if you pull them together, will support an effective lead generation exercise. Check out our blog for 5 of the most basic elements for your pre-campaign planning.